We were recently notified by a potential scam involving a New Zealand based directory service which we feel is important enough to make people aware of.

Remember "Buyer Beware"

Search Engine Optimisation "SEO" is the activity required to prepare a site for submission to search engines and directory services and ensuring the site is prepared in a manner that allows it to get the best ranking where possible in search result returns.

The following provides a quick overview of some aspects of SEO.

If a web site owner wants visitors to their site so that they can avail themselves of the products or services on offer. They need to let potential visitors know that the site is available and what it has to offer. SEO is only part of the story, the following article will provide a number of possible promotion options which will help generate traffic to the site and thereby increase the opportunity to sell to visitors.

One area of ecommerce where we get many questions is the area of accepting payments for on line orders. Here we have out lined some of the different options for payments and their pros and cons.

Website activity analysis is the monitoring of visitor activity to a website with the aim of determining what aspects of a website work towards the business objectives. Most web servers provide logs or reports which provide data or information related to visitor activity on a web site. At 4success we provide reports on all our hosted sites.

There are a number of things a web site owner should not do if their site is to be successful. The following are some of the more important ones.

The following are 10 important things that a web site owner should do with regards to running a web site as part of their business. 

There are many myths and legends associated with web sites, here we hope to dispel the worst of these and point site owners in a direction which will allow them to generate the most out of their web sites.

Running an On Line store like any other business requires attention to fraud. The following article aims to provide the on line store owner with information to allow them to produce policies and procedures which will reduce the likelihood of fraud and ensure profitability is maximised.